What will you learn from this workshop?

Innovation Unleashed

  • Explore the cutting-edge world of generative AI and discover how it can revolutionize your content marketing strategies, injecting innovation into your campaigns.

Efficiency Amplified

  • Learn how generative AI can streamline content creation processes, saving time and resources while maintaining a high level of quality and relevance.

Personalization Mastery

  • Dive into the realm of personalized content creation and understand how generative AI can help tailor messages to specific audiences, enhancing engagement and customer satisfaction.

Future-Proof Your Skills

  • Stay ahead in the digital landscape by acquiring hands-on experience with generative AI tools, ensuring you are well-equipped to navigate the evolving content marketing landscape.

Data-Driven Decision Making

  • Harness the power of data-driven insights generated by AI to make informed decisions, optimize content performance, and refine your overall marketing strategy.

Cross-Industry Applications

  • Explore diverse case studies and examples showcasing how generative AI is making waves across various industries, providing inspiration for creative and strategic applications in your own field.

Networking Opportunities

  • Connect with like-minded professionals, experts, and enthusiasts in the field of generative AI for content marketing, fostering collaboration and expanding your network within this dynamic and rapidly evolving domain.

Who can join this Workshop?

Meet the Expert

Chirag Shah
VP - Schbang – Brand Solutions

Chirag is a seasoned professional with over 9 years of experience in both mainline and digital advertising agencies. Chirag's expertise extends across various industries, including Confectionary, FMCG, Wellness, Entertainment, Beauty, and more. He possesses a keen strategic vision, excels in comprehending brand challenges, and is known for his penchant for asking tough questions that lead to effective brand solutions. Chirag has a remarkable track record of ownership and success in building strong brand partnerships and has led teams responsible for award-winning campaigns for notable brands such as Prime Video, H&M, ASUS, Perfetti, Britannia, Marvel, Danone, Tata StarQuik, and many others. With a career spanning more than 20 awards, including Kyoorius and Abbys, he is a proven leader in the advertising industry, consistently pushing the boundaries of creativity and innovation.

He is also a pioneering force in the world of tech innovations, particularly within his organization, where he has spearheaded groundbreaking projects in the metaverse and augmented reality (AR).

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